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Successful Crowdfunding: Tips, Tricks, and Lessons Learned


DATE: Thursday, April 24, 3:00 - 4:30 PM EST (12:00 - 1:30 PM PST)
Brought to you FREE by the National Empowerment Center's Technical Assistance Center
Reserve your Webinar seat now at: https://www3.gotomeeting.com/register/532584974
Description: The Crowdfunding Industry Report by Massolution put out data showing the overall crowdfunding industry raised $2.7 billion in 2012, across more than 1 million individual campaigns globally. How can persons with lived experience and peer-run organizations leverage crowdfunding platforms such as Kickstarter, Indiegogo, and GoFundMe to raise funds for a variety of peer support, arts, and social change projects? Representatives from three successfully funded Kickstarter campaigns will share their lessons learned as to how to get the most out of crowdfunding efforts. These include: crafting an effective fundraising video, leveraging social media and other linkages to raise awareness of the campaign, and crafting a sustainable and achievable rewards program for campaign backers. 

Oryx Cohen, NEC's Technical Assistance Center Director, was involved in a Kickstarter campaign that raised over $22,000 to produce a film about the Hearing Voices movement entitled "Healing Voices." 
Leah Harris, NEC's Director of Communications and Development, was involved in a Kickstarter campaign for Madness Radio, a monthly podcast featuring alternative views on mental health, that successfully raised over $23,000. 
Dese’Rae Stage is a photographer, writer, and suicide awareness advocate who created a Kickstarter campaign for Live Through This, a series of portraits and stories of suicide attempt survivors, as told by those survivors, raising nearly $23,000.